Date Night and Other Great Deals at the Bowling Center

Jeff Forrester

BPAA Staff

Over the last few months as the economy has tightened is grasp on the wallets of our patrons, we have struggled to come up with ways to ensure the experience remains an affordable and fun way to spend time together.  Large restaurant chains are now offering a “2 for $20 Dinner Deal” or “Dinner for 2 for $25” that each include an appetizer, choice of entrée and dessert.  Why not step out on a limb and follow suit with those chains and offer not only a dining experience but dining and entertainment.  Put together two (2) games of bowling and dinner for two at an affordable price. I might suggest putting together a short list of entrees and share a basket of fries or rings with a drink for each.

Pepsi, Pizza and Pins made its way through many centers this summer and was a hit.  This family package includes one 2 topping Pizza, a pitcher of Pepsi and 2 games of bowling for a family of 4.  If a family comes in and there are five members instead of four, be the good guy or gal and offer them the same deal, just add a cup to the package.  By giving them a couple games of bowling, they feel like the value is even greater than before.

Another idea would be to sell ½ size appetizers for ½ the price.  Be certain to downsize the condiments that come with the smaller portions.  You could even do a mix and match small plate special using the ½ size appetizers.  Make a big deal out of the ½ for ½ deal and see if that will help loosen the purse strings a bit. This idea comes right off the pages of McCain Foods Website, click here for more info and to order marketing info on this hot new idea.

Our patrons rely heavily on bundling to make their spending decisions, let’s jump in and help make it easier for them to spend their dollar with us and reap the benefits of the sport they enjoy at the same time.  Show them you understand what is going on out there and that you care enough to give them a break.